Internal

What's Possible?

For 25 years we've been doing this work - and we have changed the lives of many men - and this is a stunning achievement.

And there are some of us who look out into the world and wonder when our message will finally 'tip'? When would higher concentrations of MKP men in cities around the globe start to have deep and visible impacts on our society? Why couldn't we be initiating 20,000 men a year, 40,000? 100,000? Why do we still have trouble filling trainings when we see so much desire and hunger and passion in the eyes of men who participate in our work?

One part of the answer may be that the campaigns, ideas and movements that succeed and grow today are backed and created using new technology and innovative ways of connecting people to their passion. We have, as an institution, grown by word of mouth. Some of us believe we need a bigger mouth. We need new media, pro-active campaigns, updated technology, and human resources dedicated to promoting, explaining and inviting men and women to discover who we are ... and get on board.

One of the intentions of this year's Chairman's Campaign is to raise $100,000 toward building our marketing and IT infrastructure. You have seen what can be done on a shoe-string over a long period of time in our launch of the new ManKindProjectJournal.org and ManKindProject.org web sites. Maybe you’ve seen us on FaceBook and YouTube, and checked out MeetUp.com. What could be done with dedicated resources and pro-active action? I think MKP should be on Oprah, Leno, Letterman, Bill Moyers. I think anyone wanting to say something about masculinity in the 21st century should be calling us for an interview.

Isn't it our role to help bring the modern initiation into our cultures as a recognized and respected path for nurturing the mature, sacred masculine? Aren't we that brotherhood?

We have the intention, passion and vision. We need time, money and focus.

Missed Opportunities

Every time a new film, a new web site, a new initiative, a new book about shadow, archetypes, men's health, fathering, mentoring, masculinity, violence, addiction, healing, personal growth, etc. comes out without the creator knowing about MKP, we have missed an opportunity. I believe that one of our missions over the next 5 years should be to consciously work to build 'top of mind' awareness for the ManKind Project. People should recognize who we are. On some level, it doesn't matter whether they hate us or love us.

The ManKind Project is part of a great awakening, a great turning happening in parts of our culture. With focused effort we could be helping a vastly greater number of men create the solutions we need in the world. There are multiple ways that we could be doing this - and we need the focused full-time attention of a team to increase our search engine standing, to run proactive awareness and education campaigns, to build more, better and interconnected web sites for the ManKind Project, to streamline and automate the critical functions of the Center Administration Application, to create a conscious mechanism to track prospects so that more people will hear about us and know what we are doing in the world, to build bridges to other organizations and initiatives for mutually beneficial partnerships, to have top notch professional marketing and media materials readily available. These are all doable.

Money is just another form of energy.
Help us increase our energy.

Love and Service,
Boysen Hodgson
Marketing Coordinator
The ManKind Project

CLICK HERE TO DONATE!

When the reality is too big to be understood at a glance, like the finances and day-to-day workings of a large non-profit organization, we go back to a very basic question:  In metaphorical terms - Imagine a weekend with 10,000 staff men and 125 Leaders and Co-Leaders. Each of these men is going about his role, unaware of what may be happening behind the scenes.  But when needed, any one of these 10,125 men may call on the leader team.

It is the responsibility of this leader team to know everyone's name, to know what they are up to, to mentor them on their path to leadership, to know their capabilities and proficiencies.  They have to know where we are on the outline and make sure everyone else knows.  They coordinate and facilitate communication, run staff meetings and handle all the money.  They make sure that the weekend will be available for the next group of 1,000 initiates that are coming up the hill.  That is the role that MKP USA plays in this organization. We still rely primarily on volunteer labor, but we pay small stipends to some and salaries to others to make sure that what needs to happen is happening.

• Launched a new ManKind Project Journal website
• Completely upgraded the ManKindProject.org website
• Provided detailed monthly Enrollment Reports covering all centers
• Created and launched an aggressive approach to search engine optimization
• Responded rapidly and effectively to damaging articles in the press
• Created a Wordpress installation for constituency and center websites & blogs
• Created an MKP presence on YouTube, FaceBook, LinkedIn and Meetup
• Created a Vistaprint account enabling centers to order customizable print marketing materials
• Crafted a new Strategic Plan
• Developed a process for restructuring MKP USA in accord with the Stanford recommendations
• Supported the funding of a Diversity Scholarship Fund providing financial assistance to African American, Latino, and Native American men from the US who desire to participate in the NWTA
• Provided full-time specialized financial services including credit card processing and guidance with bookkeeping through the Chief Financial Officer
• Provided and maintained an IRS 501c(3) group exemption for U.S. Centers
• Filed taxes for MKP USA and most U.S. Centers
• Provided $70,000 in General and Professional Liability and Directors & Officers insurance, saving centers thousands of dollars over separate policies
• Enforced trademark and copyright protection for our work worldwide
• Updated the Primary Integration Manual available to all Centers and I-Groups
• Supported the creation of additional trainings: Integration Group
  Leadership Training (available on CD) and Introduction to Personal Leadership
• Provided access for initiated men to highly effective training in NWTA leadership, carpet work, and multicultural awareness
• Supported extensive revisions of our Leader Trainings
• Continued the development of the Center Administration Application (CAA) a custom-built web-based community and training management tool available to all Centers
• Managed a synchronized international database of over 30,000 New Warriors
• Maintained almost 800 email list serves and 30 Center websites
• Served as an information clearinghouse, supporting networking between centers and individuals by redesigning the New Warrior Circle, a repository for MKP documentation, protocols, and other information
• Drafted a Peer Review Procedure for Centers and supported centers in addressing ethical violations and resolving disputes
• Evaluated and certified our NWTA Leaders and Co-Leaders through
  consistent, stringent international processes
• Trained Ritual Elders, Leader Trainers and LKS Lead Men to international standards for consistent excellence

CLICK HERE TO DONATE!